Data analytics & insight
Objectively use data to inform decision making

Gain better insight into your digital marketing activities and understand the real impact they’re having on your overall business. We’re here to help you advance your digital performance with good quality data and insights. Discover more about our data, analytics and insights service.

Our data analysis services include, but are not limited to, all of the following:

Champions of turning data into insights

Data analysis should be one of, if not the main thing that informs most of the decisions you make, when it comes to digitally marketing your business. It can provide everything from what your customer base is doing and how they’re behaving, to which marketing channels you should be investing in.

Simply put, the data you analyse tells you what’s happening, how it’s happening and what you should be doing about it. A foundation from which you can accurately and efficiently launch all of your marketing activities from. It’s very important stuff- and it’s a service that we are glad to provide!

WHAT’S INCLUDED?
Our data & insight services

1. Web analytics

Our data analysis methodology has a strong focus on web analytics, going beyond just understanding your business but also understanding your website and how users interact with it. Using Google Analytics, heatmaps, attribution modelling and more, we get the full picture of your web performance and how it can be improved.

2. KPIs

When evaluating your digital marketing campaigns, the clearest indicator as to how successful they are will be to evaluate performance with the relevant key performance indicators. As marketing experts we’ll paint a clear picture of how successful your campaigns are, by referring to the most important KPIs, be it conversions, CTR, organic traffic and more.

3. Tracking

The key to running a successful digital marketing campaign is being able to see what’s working, what’s converting and what your return on investment is. We’ll help you do this with various tactics and methods to tracking, including UTM parameters and pixels.

4. Bespoke reporting

We’re not just here to throw facts and figures at you when evaluating your digital marketing campaign’s performance! Our highly skilled data analysts can present our insights in a variety of different ways with our custom reports, depending on what suits you best.

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WHAT CLIENTS SAY
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KAMRUL ISLAM
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MICHAEL KING
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ROMEO ALVAREZ
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Ready to speak with a marketing expert? Let’s chat!